LEARN - Table of Contents > Path 5: Media Mavens > Course 1: Facebook Game Plan > Lesson 9: Facebook Party Timeline
Facebook parties are fast and easy ways to connect with new customers online.
Thank you to Designer Carmen Hyde for sharing her timeline for holding a successful Facebook party! To hear Carmen talk through her process live, watch the video below.
3 Days Prior
• Send the Host/Hostess a friend request.
• Set up a Facebook group for the party.
• Create an event in the group letting attendees know when and where to join.
2 Days Prior
• Send your Host a fun graphic that she can send to her people along with a fun message about the group and the event they’ll be invited to also. Always stress that she may not add friends to the group without permission.
• Post your welcome post in the event so they can get to know you and have something to read while they're waiting for the party to start.
Day 1 of Party
Post 1: Post the welcome post that you submit as soon as the event is created.
Post 2: Post a graphic about the party starting soon and have guests comment underneath it with how they know the host.
Post 3: Post a welcome video or go live (introduce Chalk Couture™, what Transfers are, etc.; also show a Couture Boutique™ Board & Base, Bright White Chalkology™ Paste, and an A-sized Transfer from the Starter Kit).
Day 2 of Party (Monday)
Post 1: use graphic showing benefits of Chalk Couture; also use a graphic of finished goods.
Post 2: use graphic of “what's your style?”; drop an emoji (Farmhouse, Traditional, Contemporary, Modern, Kid Friendly).
Post 3: Post video of various upcycled items that have been chalked.
Day 3 of Party (Tuesday)
Post 1: Graphic of “how to enter” with pics of chalked items (various ways to enter: like, comment, invite others, like and follow biz page, join VIP group).
Post 2: Go live. Post graphic an hour before to let them know, show ombré technique with an A-sized Transfer on the Board & Base; also paste and peel with a B-sized Transfer on an Aiden board.
Post 3: Graphic of one Transfer used several ways on signs and pillows, etc.
Post 4: Hostess wanted!
Day 4 of Party (Wednesday)
Post 1: Graphic of the steps of chalking. Also, entice them by letting them know that I’ll be showing them an inking video in a little bit.
Post 2: Inking video (flat lay on a tea towel).
Post 3: Game!
Post 4: Graphic of upcycled item chalked or inked.
Day 5 of Party (Thursday)
Post 1: Starter Kit video.
Post 2:Post bundle graphics.
Post 3: Go live. show Club Couture™ Transfer on an Aiden board. Talk about Club Couture, Creative Kickstart Kit, and specials for club members from Chalk Couture™ and myself. Also, show the B-sized bundle.
Post 4: Post a Club Couture video montage or Club Couture video. Also mention that they need to get their entries in for the drawing.
Day after
Post 1: Live with a drawing for the giveaway.
Post 2: Refer-a-friend graphic (I give either Amazon gift cards or Chalk Couture credit through me for referring someone who signs up to be a Designer).
Post 3: How to care for Your Transfer.
Post 4: Reminder to place an order and “Don't forget a squeegee” graphic.
Extras that can be added!
YouTube video of the difference between Chalkology™ Paste and Ink video.
Video of your kid’s creating a project.
“You Know You’re a Crafter When” graphic.
When a person orders, be sure to message them a “Thank You” graphic and also ask if you may tag them in a post in the party. You can do this for orders, Club Couture™, hosting, and recruiting.